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Summary: Clicks And Mortar - David Pottruck and Terry Pearce
EAN13
9782806238894
Éditeur
Business Book Summaries
Date de publication
Langue
anglais
Fiches UNIMARC
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Summary: Clicks And Mortar - David Pottruck and Terry Pearce

Business Book Summaries

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This work offers a summary of the book “CLICKS AND MORTAR: Passion-Driven
Growth In An Internet-Driven World” by David Pottruck and Terry Pearce.

David Pottruck is president and co-CEO of The Charles Schwab Corporation. He
is responsible for strategic business development. Terry Pearce is the founder
of Leadership Communication, a company which offers coaching and leadership
development programs to corporate, political and community leaders.

Growing a successful business in the Internet age still requires people that
are spirited and passionate about what they do. In fact, passion has always
driven and preceded success in the business arena. According to the authors,
the companies that excel are those that create and sustain a passionate
culture built on a foundation of individual contribution, team spirit and
risk-taking. They are led by leaders who are passionately interested in
serving the customer. In a passionate organization, everyone is driven far
more by their own personal values and a shared desire for their business to
succeed rather than by the future promise of an IPO payoff.

Clicks and Mortar takes a behind-the-scenes look at the electronic revolution.
A must read for e-commerce entrepreneurs.
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